Register № 01
A roster of ventures
What we are building.
The companies below are either live, under construction, or close enough to the drawing board to announce. Each is listed with the honesty of a library catalogue: only what is true today.
No.
Name
Discipline
Description
Status
the TEAL agency
Founded 2011
Consulting
The original. A consulting practice for operators who can see the work clearly in their head and need a partner who will translate it to the page, the product, and the market without flattening it.
● Active
Regulators Baseball Club, Inc.
Founded 2019
Youth Sports Development
A youth travel-baseball program built for families who want their kids to play hard, learn the game properly, and grow up around coaches who take both halves of that sentence seriously.
● Active
AI Alchemy
Founded 2024
Consulting and Publishing
A consulting and publishing practice helping operators turn applied AI from theatre into leverage — through the writing, the tooling, and the small handful of patterns that actually compound.
● Active
Propel by TEALSOFT
Founded 2025
Software
[STARTER — replace] A TEALSOFT product for [audience] who want [outcome] without [common failure mode of incumbents].
● Active
Asset Architects
Founded 2025
Publishing
A publishing program and sales-funnel partnership turning deep expertise into books, courses, and recurring revenue for practitioners who would rather write once than pitch forever.
● In development
QuizEngine by TEALSOFT
Founded 2025
Software
A quiet, well-mannered quiz engine and assessment platform for creators, small teams, and instructors who want a tool that behaves — and stops there.
● In development
MBF by TEALSOFT
Founded 2026
Software
[STARTER — replace] A TEALSOFT tool for [audience] solving [specific problem] by [approach].
● In development
Activate by TEALSOFT
Founded 2026
Software
[STARTER — replace] A TEALSOFT product for [audience] who want to [action / outcome] with less friction than the incumbent path.
● In development
Causal Chain
Founded 2026
Software
[STARTER — replace] A tool for [audience] who need to trace [outcome] back to [input] without losing the thread.
● In development
Travel Baseball Parents and Coaches Association
Founded 2026
Association
An association for the families and coaches who actually keep travel baseball running — built to share what works, name what doesn’t, and give the people doing the labor somewhere to compare notes.
● Launching
the Narcissist Trap
Founded 2023
Docuseries and Publishing
A docuseries and publishing project on narcissistic abuse — for people trying to recognize the patterns, name them clearly, and find the language the field hasn’t given them yet.
● Relaunching
More in progress
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Additional ventures will be added as they become real enough to describe in a sentence. We would rather list fewer companies, honestly, than more companies, aspirationally.
● Planned